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Story Architect's avatar

I'd add to this. You need to use the AI tools for what they are good at and cross-check frequently. Your workflow has to evolve as the tools do.

Joseph Botelho's avatar

This is one of the best explanations I've read of how much secret affiliate culture really costs. Lou Tice taught us that trust is based on openness in the car industry. When the signal gets murky, everything downstream gets messed up. The AI field is developing too quickly for tool loyalty, and even more quickly for hidden incentives. If someone's "favourite tool" happens to fit well with their commission structure, that's not insight; it's marketing.

The only true advantage is to stay flexible, test everything yourself, and keep your signal clear. Trust builds on itself. So does lying.

Brian Bing's avatar

Very helpful , Leah . It’s best ( and to gain and earn more valuable trust ) to recommend maximum value per tool ; value over personal gain for your own brand sake.

customise tech stacks . Quality over un - necessarily tech heavy .

This goes for APi tool calling access , too. Specifically crafted agents.

Love your explanations and what & does not work for your business.

Your content is a must.

Leah Steele Barnett's avatar

Thanks so much for the feedback and the kind words!

Sulaiman Nasir's avatar

Hello Leah, when recommendations move without disclosure,

learning quietly turns into guided influence.

Transparency is no longer optional —

it is the minimum entry to credibility.

I’ve been reflecting on this shift more deeply in a recent essay—

not as critique, but as a conversation on where this path may be taking us.

Let's continue the conversation.

🇨🇦 www.salmiinconversation.com

| www.salmizindagi.substack.com